mobile operations
There was a time not so long ago that a wireless telephone ringing in a restaurant was unusual. But as cell phones have become ubiquitous, they have opened up one of the most lucrative new areas in the music business — the sale of entertainment for mobile handsets. And no one knows this space better than UML Mobile Operations.
We've gone mobile.
While mobile product is a fast growing market, it remains a niche in terms of the technology and expertise needed to manage its commerce. Mastertones, ringbacks, wallpaper graphics, video ringers, WAP, mobile themes and applications, are highly specialized mobile personalization products which require production services all their own. And UML Mobile Operations has the experience, technical systems and tools in place to make it easy.
"Sprint and UML Mobile Operations are steadily building a relationship that encompasses great raport, INCREDIBLE QUALITY, and extremely fast time to market. We have truly come a long way.”
Nelson Sanchez
Team Lead, Premium Services Certification, Sprint
We'll work with you from the earliest stages of planning your mobile content release. Creating ring tones from a single song often requires more than 100 handset ready files, in different lengths, packaged with metadata customized to each provider's specifications. We've developed robust systems for handling all aspects of mobile production, from ingestion of data and transcoding to delivery. And we've got the people in place to manage each step of the process, so your mobile content is ready to coincide with radio or street date. The proof of our success is in the numbers — each month, we create and distribute over 600 new mobile products.
Connections that count.
We have established relationships with top-tier mobile companies — we were the first major content provider for and remain a preferred partner with all four tier 1 operators in the US — Verizon, T-Mobile, Sprint® and AT&T®. We maintain the strong relationship and certified status with all operators in Canada and Mexico. For each, we offer a dedicated staff and a full turnkey platform, so we’re able to get your mobile product to market faster — with new tones released in as little as a few days. We also work with the top third-party mobile content providers, to make sure all your bases are covered.
If you want to expand into mobile entertainment — or, to improve your company’s presence in this exciting market — UML Mobile Operations is the premier partner for your needs.